Valuation
The multiples, the adjustments and the number a buyer actually pays.
- Understand how multiples are applied to an MSP's recurring revenue.
- Calculate the adjustments a buyer makes to your reported earnings.
- Estimate the number a buyer will actually pay, from your own figures.

What Your MSP Is Actually Worth: The Multiple, the Earnings, and the Cash
A buyer says "I'll pay you six times." Your first question is six times what? Monthly recurring revenue? Annual? Profit?
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